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ofuro and kakejiku scroll!

Dear Iacopo,

I just wanted to thank you for the hinoki bathtub we received few months ago, it is truly wonderful and we are enjoying it very much.

Here is a photo of the bathtub in our bedroom.

I look forward meeting you again next time we are in Kobe.

Arigato

T. from France

knotty ofuro and mosaic harmony!



Iacopo, I hope you are well. (*)
Hinoki-furo for M.C. looks amazing! Thank you!(**)
I need a quote please for the following […](***)


This is the brief(*), uplifting(**) and proactive(***) mail I received by my serial client and friend Santiago from San Diego.!!
He is a caring and genial architect and all the credits for the design and detailing go to him.
If you have a design project in the USA (and beyond? ←check with him), I strongly recommend you to contact Santiago ✨

Santiago Ortiz
Principal, Assoc. AIA
ORTIZ MEXIA PROJECTS, INC.
Design Studio
1378 Appleton Way
Venice, CA 90291
Tel. (310) 452-2674
https://archinect.com/santi

Adventures in Phoenix and about

After many years of courting, this year I decided to participate to the ISPA exhibition: the world`s largest and most affirmed show dedicated to the spas industry. Usually it is held in Las Vegas but this year it`s going to happen in Phoenix.


It is a show reserved for the ISPA members and first of all I had to join ISPA as member. Next thing they tell me is that as a vendor I cannot just visit the show: I have either to exhibit with a booth or become a sponsor of the event.
It was just one month before the beginning and I was not going to bring bathtub samples just for 3 days. I explored some alternative options and finally I desided to rent a booth and planned to have a table with some chairs to show photos and samples to interested visitors. To add a Japanese touch to the booth, I obtained a “shimenawa and shide” from a local shirine I know. They gave me the real thing with hemp, the natural fiber material used to tie the rice paper suspended streamers to the rope.
This is used in weddings or ground-breaking ceremonies to create a kind of “sacred zone” where the evil spirits cannot enter. (if you do not know what I am talking about, see below.)
My flight was Osaka-Honolulu-Phoenix. As I had some 120 tablets of wood and few kits of “pocket onsen”, I decided to declare my samples even if they do not have commercial value. I could not imagine they would open all my sutcases and did not come to my mind that I had also my very visible wrap of natural hemp (also known as cannabis…!)

Fortunately the custom police did not notice it and I could reach Phoenix with my “spicy” suitcase.

Now, back in august as you may remember, I shared my plans about the Phoenix trip with the Bartok design Community and a woman (whom I never met) offered to have me as a guest in their guest house in Phoenix. They also offered to help me setup the booth (which was a real headache for me at that time) and I accepted the kind invitation.

The following of the story is one of the most amazing and rewarding experience of my 15 years in dealing with ofuros.
you can also read more detail on my facebook page: https://www.facebook.com/itorrini/posts/10217503173270308 (more…)

An Open Air Bath for Two and a View

If you’ve been to Japan before or even if haven’t but you’re an adventurous type then you’ll be happy to know that Japan is becoming easier and easier to travel around freely. This means that previously inaccessible ryokan are now within reach. With English-language websites, online booking and staff who understand what the international tourist needs, this can only be a good thing! Yes, it’s easier than ever to discover the joy of bathing in an onsen!

Ryokan Syu ha ri

Here’s one we found that is about 3 hours from Tokyo on the Izu Peninsular, Ryokan Syuhari.

With private hinoki baths in every room, it’s well worth the trip. This ryokan has a large outdoor bath which can be booked for private groups as well as spacious in-room baths.

Izu Peninsular

 

Ryokan Syuhari

Ryokan Syuhari (Japanese website)

View on Google Maps (map link)

For bookings, I recommend using a service like Relux to get the best rates and to make sure there are no hidden costs.

Relux is an online booking service for prestigious hotels and ryokans in Japan with high customer satisfaction. 
We offer the best rate guarantee as well as the industry’s highest reward point rate of 5%. 
There are no membership sign up fees or annual dues.

Report on Dubai trip

From 9/16 to 9/18 I went to Dubai to visit the Hotel show.
It was my first to Dubai and it is the first step on a new action plan that will bring me to Phoenix next week and to Jakarta in december.
It was a very nice experience and if you are interested in the daily highlights, you can check my facebook page
https://www.facebook.com/itorrini/posts/10217433854577384 and following.

I went on top of the Burj Kalifa (the highest building in the world as we speak), the aquarium in the Dubai mall, the suks in the old Dubai area and even made a quick round trip to Abu Dhabi (the capital of UAE) but what is definitely the leitmotif of this trip is the people I met. Let me be more specific.
Before leaving I announced thru the Bartok design mailing list (1413 members) of my plan and I received 2 emails from people currently in Dubai who were happy to meet me. We agreed on a having dinner with one and on a morning appointment in my hotel with the other.
It was a very pleasant feeling. I am going for the first time to a city on the other side of the world and I have friends there waiting for me!

But the nicest surprise was still to come. Before leaving, a Parisian architect who used my tubs 2 times (year 2008 and 2013) said that he might be able to come to Dubai to meet.
By the time I reached Hong Kong, another mail was saying that all flights were fully booked and it might be difficult this time.
When I reached Dubai at 6:30 in the morning, I found a message saying that Antoine was indeed coming that evening at 23:30!

I offered him to stay in my hotel room but appearently he also has a cousin working in Dubai who insited to have him staying there.
Therefore we arranged to meet in my hotel for breakfast. It was a big emotion to meet in person after 10 years and dozens of emails exchanged. But the surprise increased more and more when I started to understand the size of the man.

His family is cosmopolite starting from his grandmother generation… Antoine can speak Arabic, he graduated from the MIT (Massachussets Institute of Technology), he likes to work directly on details. For this reason, he took over a wood working workshop, a metal work workshop, and creates bent glass himself. Antoine works for the president of Gibuti, Saudi tycoons and Kuwaiti princes…!
here is a link to his atelier homepage: http://klam.fr/
and here`s a link to his daughter`s japanese paper shop`s: https://www.adelineklam.com/
He overwhelmed me with his honesty, enthusiasm and passion. And the most stunning element of the story is that he come all the way to Dubai just to meet me! Appearently his Japan-enthusiast wife insisted that he should change his schedule and make room for coming to Dubai.

After the breakfast, we went to visit the Hotel Show together then we drove to the Gold souk and crossed the river with a motorboat to reach the Old souk.
In the evening we had a mint lemonade at Madinat Jumeirah and we went together to have dinner with my second client.An airline pilot and his japanese wife are considering buying an ofuro and we went to see their house.
They were really delicious people and it was very touching to be able to immerse for few moments in the daily routine of a client that suddently is becoming also a friend: checking the layout of the bathroom, having a glass of wine, the kids returning from pool, the gossip about other expats, the shortcut to reach the restaurant.
We had an eccellent lebanese food dinner all together and the conversation went on smoothly while Antoine was ordering in Arabic and talking with my clients naturally as if we had known eachother for years!

The next day Antoine joined me again for breakfast while we were waiting for another perspective client. He came at 9:30 in the hotel and we started to talk about his estate in New Zealand and plans to install a japanese bathtub.
We had exchanged some mails 3 years ago and the renovation project is still on paper as he is busy attending his business on the 5 continents. Former NY lawyer, the client now deals with companies acquisitions and M&M. He has a great sense of humour and while his background is very different from mine or from Antoine`s, we are there again, chatting as 3 old friends.

When the meeting ended, Antoine come with me to the Japanese Consulate where the commercial atachee kindly met us. A graduate from Kobe University, he was very caring and I am sure that the Japanese Consulate is very capable and dedicated in promoting the interests of Japanese companies in the UAE.

Finally we visited together the acquarium at the Dubai mall and said goodbye as I had to rush to the airport to catch my flight.
It was a very productive, life changing experience as I was talking with Antoine all the time and learning about his family, his business and his wonderful life philosophy.

I have always cultivated my independence. I think it is a value to be with other people but not to depend on other people.
When you are independent it is easier to be proactive and be less vulnerable by the circumstances.
But this trip (and once again the action of tapping in the beautiful community of the japanese lovers hiding in the Bartok design mailing list) though me that there is a higher value to be cultivated: that of interdependance.
Even if you are independent, there are just so many things you can do. But doing it together opens a miryad of new and surprising options!

Thank you Antoine for the nice days together!

Our newest, our favourites and our classics

I’m excited about the next few months of the year, making a special ofuro for you! Find our newest, our favourites and our classics here.

At Bartok design we like to push the envelope. Our newest design is not our design at all, it’s yours. The ‘kakehashi‘ technology allows us to create the bath of your dreams in any shape you can imagine! View the PDF here.

Our favourites? Well it’s hard to choose because we love them all but the Gyo Pocket Onsen has a special place in our hearts because it makes Japanese-style ofuro bathing so accessible to everyone. Simply add a few drops of our hinoki oil to our handcrafted wooden orbs then toss them into your hot bath water.Bliss!

Our classics? We just love the retro feel of this one: (kadomaru tub)

Kadomaru Retro Tub

From one desert to another! Next stop Phoenix, Arizona! ISPA Conference and Expo

It’s been quite an eventful couple of weeks for us here at Bartok design. It’s kind of last minute but we couldn’t be more excited about our trip to Dubai for the Hotel Show, followed by our attendance at the ISPA Conference and Expo in Phoenix, Arizona.

Trade shows are a new frontier for Bartok design but we are confident that we can rub shoulders with the big guys. Wish us luck!

You’ve supported us for over 15 years and rest-assured we continue to value every customer big or small, to handbuild one bath or ten. That’s the beauty of our bathtubs. They are handbuilt, one by one. Our craftsmen take pride in every single bathtub that they produce. We guarantee our workmanship on every bathtub produced under the Bartok design name.

Thank you for your continued support!

If you are an architect, a designer or working in the spa or hospitality industry we’re glad to make your acquaintance. Even though trade show attendance is new for us we are no strangers to working within the profession – our founder Iacopo Torrini is an architect (Studio Dodici) in Japan – and we have supplied several bathtubs for hotels, restaurants and spas around the world. Check our B2B section for details.

We’ll be at the Dubai Hotel Show from September 16 – 18 and then we will be in Phoenix Arizona for ISPA Conference and Expo from September 24 -26th – Booth #1718

At the shows we’ll be talking about our amazing Pocket Onsen ‘Gyo’ experience which gives just a small taste of the Japanese bathing experience. With our Hinoki essential oil kit you will instantly be transported to Japan without leaving the bath!

Our NEW Kakehashi tubs are sure to be the talk of the show. Imagine being able to design a bathtub for your hotel or spa in ANY shape you desire. YES, it’s possible. You have to see it to believe it! Sneak peek here.

And of course we will be proudly explaining the benefits and standout points of our ‘standard’ ofuro, which as you know are anything other than ‘standard’. They are handcrafted pieces of magic. Click here for a quick summary but really this page doesn’t do them justice.

We wrote a short publicity piece below. Could your spa be more zen? Could this be the competitive edge you need?

Find us at The Hotel Show Dubai, September 16 – 18 and ISPA Expo, Phoenix, September 24 -26.

 

Zen Spa Bartok design

Phoenix ISPA for Bartok design

Bringing water to the desert

Airport shuttle bus all to myself
A limousine bus to myself!

This weekend I will be at The Hotel Show at the Dubai Trade Center bringing some much-needed ? onsen water to the desert! As I mentioned in my last post I am jumping all in to explore the b2b side of things. Orders have been increasing from hotels, bars, restaurants and spas so I thought I should come to answer all the questions about japanese ofuro in person.

You might know that our area of Japan was hit by a super-typhoon (tropical storm) a couple of weeks ago. So many flights were cancelled after the bridge to the airport was damaged as well as some flooding of the airport. It is happy for me that the shuttle bus was empty and I could enjoy a beautiful sunset as I take off from Osaka, Kansai Airport. The airport is only just resuming flights so I am very lucky.

See you on the other side! Come and say hi if you are at the Hotel Show too.

sunset over Osaka Bay
Sunset over Osaka Bay

15 years with you!!

Hi everybody~
Here is a brief update on the recent developments @ Bartok.
I have been designing, producing and shipping japanese ofuro bathtubs worldwide since 2003.
(about 500 ofuros sent to 49 countries and counting!).
Recently, B2B projects (hotels, spas and other commercial uses) have been increasing to about half of the yearly sales.
Yet, I have never participated to a specialized trade show – with the exception of a brief visit to the Spa & Beauty Exhibition in Paris in 2013.
To celebrate the 15th anniversary of Bartok design, I decided to be present at not one…
not two…
actually three! specialized trade shows before the end of the year.
Here are the dates: it will be wonderful to meet you if you happen to be around (who knows, life can be unpredictable…)
(1)
I will be in Dubai for the Hotel show from 9/16 morning until 9/18 afternoon (plane leaving at 17:00) I will also have to go to Abu Dhabi for a meeting so I think I will have to postpone to the next occasion that camel tour in the desert you are about to recommend me…!
(2)
I will also visit the ISPA in Phoenix (AZ) from 9/24 – 26 (arriving on 23 evening and departing on 27 morning). Do they have camels in Arizona?
(3)
Finally, I will exhibit at the Hotelier Summit Asia in Jakarta on 12/5 and 6.
Exciting! I have never been to Indonesia!
I hope to see you there … and if we miss eachother I promise that I will bring back a suitcase full of presents in terms of new ideas and products that can enhance your bathing experience and japanese style wellbeing.
Of course I will be delighted if you will write me to share any advice you may have about Dubai or Phoenix.
For the chat about Jakarta I will catch up again with you later in october or november.
Please contact me by email at japan@bartokdesign.com
Thank you in advance for your help!
All the Best//
Bartok design Japan Co.
iacopo torrini

pocket onsen ‘GYO’ campaign ending tomorrow!

IMG_2029

I should have written this earlier, but life is busy also in this part of the world…
Tomorrow the indiegogo campaign is closing (the project is founded! thanks everybody!)
If you are considering to purchase a “GYO” for yourself or to give as a present, this is the last chance.

After the campaign is finished, I will add the GYO to the Bartok shop but the price will include a profit margin. I was considering 1.5 times (which is still very reasonable). For instance, the basic set with young trees oil will become 45 USD instead of 30 USD.
On the other hand, the cost does not really take into account the time for packaging, labeling etc. so I might set higher prices.
Also, 2 operators are interested in distributing the pocket onsen (maybe OEM) so I will have to protect their prices. In brief, I am now considering to set retail prices to about 210% of the production costs (which is still very reasonable!)
pocket onsen GYO – young trees → 6,000 JPY including shipping (now 30 USD + shipping)

pocket onsen GYO – special reserve → 9,000 JPY including shipping (now 50 USD + shipping)

pocket onsen GYO –  compare set → 12,000 JPY including shipping (now 65 USD + shipping)

(more…)

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